YCD Multimedia Uses Matrox Graphics Cards to Drive Interesting Digital Signage at Israel's Aroma Shefayim Café
About YCD Multimedia
As a leading provider of smart in-store digital media solutions, YCD Multimedia offers an end-to-end solution that enables retailers to realize rapid, measurable returns on investment from in-store digital media. Its end-to-end offering provides professional services and technology to increase profits, optimize product mix, and enhance the customer experience. For a decade, YCD has led the field in innovation and customized installations for over 1,200 clients on five continents.
YCD was hired by Aroma to design the digital signage within their coffee shops to help retain and expand their customer base. Aroma was looking for a digital signage solution that would simplify management of promotions and pricing across the different cultures and many currencies across their café chain, as well as gain full control over their marketing materials. In addition, for this particular café in the Shefayim courtyard, the design incorporated comfortable seating arrangements for prolonged stays, as well as quick errand, convenience services. The digital signage needed to address the needs of both categories of visitors and present a clean, modern brand.