Greek Basketball Team Selects Matrox Monarch HD Encoder to Webcast and Record High Quality Action and Player Interviews
Since 1932, the International Basketball Federation (FIBA), which is the universal governing body for basketball, has coordinated basketball leagues and competitions all around the world. FIBA is well known for taking innovative steps to further this spectacular sport and the way it is presented across the media to millions of people. It comes as no surprise that the federation embraced streaming video. FIBA made it compulsory for its member teams to transmit certain parts of international games (such as coach and player interviews, and peripheral actions) over the internet, allowing more fans to watch. AEK Basketball Club (AEK BC), one of Greece’s biggest teams, grabbed this opportunity readily.
Antonis Prentzas, who oversees the technologies used by AEK BC, says, “Anything that helps us communicate with our fans is a good thing. We operate in a fast-changing media environment. In sports, it gets even more complicated as we all consume and produce content about our favorite teams on multiple social media channels. The more material you put out there, the better it is for devoted fans to use in their everyday networking.”