fr_top.jpg

Newauto NC100 NLE powered by Next Generation
Matrox DSX Platform


New HD editing system exploits Matrox's "Power of X" architecture and the explosive performance of dedicated hardware to a deliver cost-effective, high performance solution to broadcast facilities.


BIRTV, China, August 25, 2004 - Matrox Video Products Group today announced that Newauto Silicon Valley Video Technology Co., Ltd. has adopted the Matrox DSX platform for its new NC100 nonlinear editing system. With support for dual-bitstream HD and SD editing and 5.1-channel audio editing, the NC100 provides a cost-effective solution for broadcasters who want to move from SD to HD.

"The open architecture of the new Matrox DSX platform gives us the flexibility to easily add comprehensive editing functions, multi-format support, and all the important I/O capabilities," said Leshi Ren, technical director of Newauto. "The fact that Matrox DSX supports HD and SD at the same time makes it a very cost-effective choice."

About Matrox DSX
Matrox DSX PlatformMatrox DSX is a family of HD and SD video and audio components designed to allow OEMs and developers to create a wide variety of cost-effective products and applications including NLE systems, capture/playout servers, CGs, clip and still stores, graphics/production servers, automation and master control units, multi-layer compositors, and CATV barker channels. Matrox DSX combines codec and effects technologies and a full range of
professional hardware components with a comprehensive Windows XP-based SDK.

Key features of the Matrox DSX platforms
Modular 10-bit architecture gives developers the flexibility to meet technical and price targets
Full range of HD and SD audio and video I/Os
Simultaneous input and output of different video standards in HD and SD
Multi-format SD codec support in software - DV, DVCAM, DVCPRO, DVCPRO 50, D10 (in an MXF file wrapper), MPEG-2, 8- and 10-bit uncompressed
Multi-format HD codec support in software - MPEG-2 at online and offline bit rates, 8- and 10-bit uncompressed
Exploits CPU power to perform software effects on multiple streams in real time
Infinite layer 10-bit compositing
Professional realtime effects including color correction, chroma/luma keying, graphics overlay, smooth speed changes
GPU co-processor for realtime 3D effects
Key input and output support
Multiple board support in a single chassis
SDK based on the mature DigiSuite platform which has been used on-air by broadcasters worldwide for more than 8 years
Application development support by a team of dedicated, experienced engineers

About Newauto NC100
NC100 is designed for professional multi-format video/audio editing of multiple HD video, graphics, and title layers. Its open modular architecture and ability to exploit ever-increasing CPU power make it extremely cost effective and future proof.

About Newauto
Established in 1990, Newauto Silicon Valley Video Technology Co., Ltd., specializes in the development and manufacturing of high-tech video products. As an award-winning enterprise of Zhongguancun Science Park, Beijing Newauto has obtained many state patents as well as various state honors. Newauto products are not only being applied in CCTV, Province/City/District TV stations and other domestic professional systems but also exported to the United States, Japan, Hong Kong, Nepal and other countries. Newauto products were instrumental in the broadcasts of the ceremony for the return of Hong Kong to China, the ceremony for the return of Macau to China, the Olympics, the Asia Games, APEC, World Cup of Soccer and many other high-profile events. For more information visit www.newautovideo.com.

About Matrox
Matrox Video Products Group is a technology and market leader in the field of digital video hardware and software for realtime editing, DVD authoring, and web streaming applications. Matrox's Emmy award-winning technology powers a full range of content creation and delivery platforms used by television broadcasters, post-production facilities, project studios, corporate communicators, event videographers, and video enthusiasts worldwide. Founded in 1976, Matrox is a privately held company headquartered in Montreal, Canada with offices in the United States, the United Kingdom, France, Germany, Italy, and China. For more information visit www.matrox.com/video.

Matrox is a registered trademark and Matrox DSX is a trademark of Matrox Electronic Systems Ltd. Other company and product names may be trademarks of their respective owners.

Contact our Communications Team